To Oil or Not to Oil: (That’s Not Really the Question)

John M. Arnaud

Over the years, the air-filter experts at K&N have proven (in their in-house filtration test lab, no less) that the secret to increasing airflow to your engine without sacrificing protection lies in their exclusive air filter oil. This oil, which permeates a filter’s cotton fibers, grabs dust and other microscopic contaminants and keeps them from entering your system. Non-oiled paper filters don’t even come close.

So the question isn’t whether you should be using an oiled filter (you should); instead, you should be asking “How much should I use?” and “How do I apply it?” The answers to those questions depend on which delivery system you use: squeeze bottle or aerosol applicator. Read on for the scoop from K&N:

Squeeze Bottle

Apply the air filter oil evenly along the crown of each pleat, then allow the oil to wick for 20 minutes before touching up any light areas on either side of the filter.

 

K&N Squeeze Oil
K&N Squeeze Oil

Aerosol Bottle

Spray the oil evenly along the crown of each pleat, holding the spray nozzle about 3” away from the filter. Allow the oil to wick for 20 minutes, then touch up any light areas on either side of the filter.

 

K&N Aerosol Oil
K&N Aerosol Oil

Most K&N air filters are oiled at the factory, so reoiling shouldn’t be necessary until it’s time to clean your filter, usually at 50,000 or 100,000 miles, depending on your application. K&N’s Recharger kits contain everything you need to freshen up your filter, including filter cleaner and your choice of oil dispenser.

Head on over to your local Total Truck Centers retailer to pick up a K&N Recharger kit, or find a local affiliated store using our dealer locator.

If you are a truck aftermarket accessory retailer who would like to become part of the nationwide Total Truck Centers network, please join us today!

Though this is not a paid review, this content has been produced by The AAM Group™ in support of manufacturers with whom it has a business relationship.

Read More

Small Business Week Salutes Big Dreams

by John M. Arnaud

 

National Small Business Week starts next week (May 4–8), and Total Truck Centers wants to make sure our local retailers get all the credit they deserve.

Since the early 60s, Small Business Week has recognized this nation’s independent businesses, which generate two out of every three new jobs in this country and help to power our economy from coast to coast. Beyond the numbers, however, small businesses represent a core American truth: the prosperity available to those willing to follow their passions through hard work and determination.

Though Small Business Week is a time to soak in the kudos, it’s also a terrific opportunity to engage your customers and promote your business throughout your local area. Here are some ways you can do just that:

  • Participate in any activities sponsored by your local Chamber of Commerce.
  • Talk up Small Business Week and the importance of supporting local businesses with your customers via social media (Facebook, Twitter, etc.).
  • Extend special discounts or promotions to your customers to thank them for their support.
  • Announce and host an open house in your store to celebrate the occasion. (Email is a great way to communicate a last-minute event!)
  • Partner with a local performance or automotive club to share your expertise on a particular subject or host a workshop. For example, you might demonstrate how to perform an installation or talk about exciting new products.

Total Truck Centers would like to congratulate all of our entrepreneurs who have demonstrated the courage, grit, and determination required to pursue their dreams and help us grow the industry we all love.

Truck junkies: Head in to your local accessories retailer next week to share your support and appreciation. Or find one using our dealer locator.

Truck aftermarket retailers: If you would like to become part of the nationwide Total Truck Centers network, please join us today!

Though this is not a paid review, this content has been produced by The AAM Group™ in support of manufacturers with whom it has a business relationship.

Read More