Custom Ram 2500 Awaits Six Finalists at the 2026 SEMA Show
The AAM Group and Total Truck Centers announces its highly anticipated Keys to Ride Sweepstakes is back for 2026, and this year, we’re partnering with Lippert™ to give jobbers and installers a chance to win a fully customized 2025 Ram 2500 decked out with products from Ranch Hand, CURT, UWS, ARIES, and LUVERNE. The Ram will be awarded to one of six lucky finalists at the 2026 SEMA Show.
“Keys to Ride has continued to grow every year, and as we head into our fourth year of the promotion, we knew it was time to go even bigger and bolder with the build. This program is about celebrating the customers who support our brands day in and day out, while continuing to raise the bar on what a Total Truck Centers build can be. With Lippert and our brand partners on board, this truck is going to make an impactful statement.”
—Shane McNallie, Executive Vice President of Automotive Sales at Lippert.
Contest Details
Jobbers enrolled in AAM’s Total Truck Centers program are automatically entered into the 2026 Keys to Ride sweepstakes. From January 1 through August 31, 2026, entries are earned by purchasing participating brands from a Total Truck Centers’ warehouse distributor. Bonus entry opportunities will also be available at select times during the promotion.
Full sweepstakes rules and bonus brand details can be found at KeysToRide.com.
About Lippert
Lippert is a leading, global manufacturer and supplier of highly engineered products and customized solutions dedicated to shaping, growing and bettering the RV, marine, automotive, commercial vehicle and building products industries and their adjacent markets.
For Lippert, every decision we make rests on whether we’re bettering the lives of the people inside and outside our walls. It’s about the way we foster and build relationships, prioritize our social impact initiatives and serve our communities.
With over 14,000 team members and a diverse portfolio of best-in-class brands, we’ve proven, time and time again, that by putting our people first our possibilities are endless.
