Welcome to The Event, where we’re excited to bring you the latest and most innovative products in the aftermarket industry, designed to help you better serve your customers. Our enhanced format now delivers monthly showcases of cutting-edge offerings that can boost your sales and keep you ahead of the competition. Whether your shop specializes in lift kits, bed liners, or off-road accessories, these new products are geared to meet the needs of your business. Let’s dive in and explore how these offerings can drive success for your customers and grow your bottom line!
RealTruck x Go Rhino: Spare Tire Carrier
If you’re tackling tough terrain and need a reliable way to store a spare, the Swing Away Tire Carrier from RealTruck and Go Rhino is a fantastic choice. Built for off-roaders, overlanders, and anyone carrying oversized spare tires, this carrier frees up interior space without compromising on convenience. Crafted from high-strength 3/16-inch steel with a durable textured black powder coat, it’s rugged enough for adventures, accommodating tires up to 37 inches and supporting up to 200 lbs. The carrier pivots 135 degrees with a quick-release pin for easy access to tailgates and rear hatches, making it especially useful for those with packed cargo or roof racks. Installation is manageable for DIYers with basic mechanical skills, involving secure alignment of the hitch mount and adjusting the swing mechanism. With its efficient, space-saving design, the Swing Away Tire Carrier is perfect for off-roaders and long-distance travelers who need dependable rear access while carrying large spare tires.
EGR: Summit Flares
If you’re after both style and protection, the EGR Summit Fender Flares are a top-notch choice for your truck. Designed to give your vehicle a bold, rugged look, these flares offer the perfect blend of modern aesthetics and practical protection against road and trail hazards. Each flare is robotically trimmed for a precise fit, tailored specifically to your truck model, and provides up to an extra inch of tire coverage. Constructed from high-impact acrylic, they’re built to withstand the elements with added scratch and UV protection. Installation is a breeze with a no-drill, straightforward setup that uses existing mounting points and basic tools—typically under an hour for most users. These fender flares not only safeguard your truck but also make it stand out, ideal for anyone who values both performance and a tough, stylish look.
DeeZee: Under Tonneau Storage Drawer
For a secure, spacious storage solution right in your truck bed, the DeeZee Under Tonneau Storage Drawer is a perfect fit. Designed for both work and adventure, this drawer is ideal for keeping tools, equipment, or personal items organized and protected. Constructed from heavy-duty aluminum, it’s built to handle the elements, with a lock to secure valuables against theft. The slide-out design provides quick, easy access, and it fits neatly under most bed covers, maximizing storage without sacrificing bed usability. Installation is manageable with some careful adjustment, typically taking 1-3 hours. With its robust construction and smart, accessible design, the DeeZee Under Tonneau Storage Drawer is a great option for truck owners who need reliable, organized storage on the go.
SeaSucker: Light Bar Mount
Known for their strong vacuum-mounted accessories, SeaSucker brings that expertise to the all-new Light Bar Mounts. These mounts are a game-changer for off-roaders and overlanders who need to attach LED light bars without permanent modifications. Perfect for fiberglass or non-metallic roofs where drilling or magnetic options won’t work, these mounts offer reliable, industrial-grade vacuum suction rated to hold up to 210 lbs. They fit most LED light bar brands and sizes and are made from corrosion-resistant materials, making them a durable choice for harsh environments. Installation is simple—just press the pump on each suction cup until the vacuum seal is formed, and you’re good to go. With the flexibility to be repositioned or moved to another vehicle, or even to a boat, SeaSucker’s Light Bar Mounts provide a portable, versatile mounting solution that’s easy to use and appeals to adventurers who want adaptability without the hassle of permanent installation.
DEI: Advanced Thermal Acoustic Coating
DEI’s new ATAC™ (Advanced Thermal Acoustic Coating) is an excellent solution for reducing both heat and road noise in vehicles. Perfect for automotive enthusiasts, classic car restorers, hot rod builders, and even RV owners, ATAC™ enhances cabin comfort by keeping interiors cooler and quieter. Its non-toxic, water-based formula is environmentally friendly and safe for use in enclosed spaces, making it a great option for eco-conscious builders. Easy to apply with a brush, roller, or spray nozzle, ATAC™ adheres well to various materials like metal and fiberglass and can be painted over for a customized look. Installation requires prepping the surface and allowing drying time between coats, making it moderately challenging but manageable for most DIYers. With its powerful heat-reflective properties and noise-dampening abilities, DEI’s ATAC™ coating is a versatile and eco-friendly choice for anyone looking to improve their vehicle’s comfort and performance.
Autometer: Guardian 360 Digital Dashcam
If you’re looking for top-tier vehicle coverage, built-in GPS, and exceptional night vision, the Autometer Guardian 360 Digital Dash Cam is the perfect choice. Whether you’re a personal vehicle owner seeking added safety or a commercial fleet manager needing to monitor driver behavior, this dash cam provides full 360-degree protection. Insurance companies will also find value in using footage for claims verification. With four-channel recording and 1080 HD video, it captures every angle of your vehicle, while the built-in GPS tracks location and speed. The night vision feature ensures clear footage in low light, and adjustable cabin cameras allow for customized focus on the vehicle’s sides, front, or interior. Installation is easy with a suction cup mount for the screen, though some wiring is required for the rear cameras to ensure full coverage. With its advanced features, the Autometer Guardian 360 sets a new standard in vehicle monitoring, providing peace of mind for owners and operators alike.
Oracle Lighting: Flush “Lenseless” LED Taillights, Regular and Tinted
Oracle’s Flush Mount Lensless LED Taillights are transforming the way we think about vehicle lighting. Perfect for Jeep owners who want to upgrade both the style and safety of their ride, these taillights offer enhanced nighttime visibility with a sleek, modern design. The wrap-around shape ensures they’re visible from any rear angle, while the low-profile design keeps them close to the vehicle body for extra protection on the trail. Impact-resistant and featuring a sequential turn signal, these lights improve both visibility and safety. Installation is plug-and-play, fitting into the existing taillight space with basic wiring knowledge and tools required. In about 1-2 hours, these taillights deliver a custom look with practical, high-performance features that help your vehicle stand out on the road.
Oracle Lighting: Racetrack Flush Style LED Tailgate Panel Light & Tinted Version
Oracle is taking taillight upgrades to the next level with the Racetrack Flush Style LED Tailgate Panel Light, the perfect complement to the flush mount taillights. Ideal for Jeep Gladiator JT owners, whether they’re off-roading or cruising in style, this tailgate light adds both functionality and flair. It acts as a brakelight, taillight, and integrated turn signals, with dynamic motion turn signals that offer a modern touch. The durable, bright LEDs ensure better visibility on the road and the trail, while the seamless integration with the flush mount taillights creates a sleek, cohesive look. Installation is quick and easy, usually taking under an hour with the plug-and-play setup that requires no additional modifications. This upgrade delivers not only enhanced safety and visibility but also a bold, custom appearance, making it a standout choice for those looking to elevate their vehicle’s style and functionality.
Altor: ICON Trailer Lock
Altor’s ICON Trailer Lock is the ultimate security solution for anyone who wants to keep their trailer safe, whether you’re a commercial user like a contractor or transport business, or a recreational user with an RV or boat. Built to withstand the toughest threats, this lock is designed for almost all 2-5/16″ couplers and features a unique radial fin design that protects from every angle. Made from premium hardened cast steel, it’s resistant to sledgehammers, pry bars, and angle grinders up to 5”, while the durable stainless-steel lock adds another layer of security. Easy to install with no special tools or skills required, it fits onto the trailer’s coupler and secures in seconds. The ICON lock is perfect for anyone seeking a reliable, high-security solution to protect their valuable assets. With its universal compatibility and robust construction, it’s a top choice for those who want peace of mind and enhanced trailer security.
Pittman Outdoors: Heated Camping Chairs
The Pittman Outdoors Heated Camping Chair is the perfect companion for those who want to stay warm on chilly camping trips or cold mornings out on the lake. Designed for anyone who enjoys outdoor activities in colder weather, from camping and tailgating to sports events and outdoor festivals, this chair offers warmth and comfort. It features three adjustable heating settings for personalized comfort, a rechargeable battery pack for long-lasting warmth, and is built to withstand rain, snow, and other elements. Its lightweight, compact design makes it easy to travel with, while the padded seat and headrest ensure maximum comfort. Simple to set up with no complicated assembly, just unfold and connect the battery to enjoy warmth. This chair stands out from traditional camping chairs with its integrated heating feature, offering an ideal solution for cold-weather outdoor experiences.
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Thanks for joining us, be sure to keep an eye out for next month’s episode where we’ll talk about more new products from the industry’s top brands!