Race Sport: Displays and Turnkey Marketing to Power Your Business

Race Sport Lighting knows that marketing is the most important thing you can do to supercharge your day-to-day business. That’s why the company is offering dynamic in-store displays and custom turnkey marketing support to its customers; together, these resources will help Race Sport resellers create more engaging showrooms and attract new shoppers with proven marketing tools.

The Displays
To create its displays, Race Sport partnered with two of the market’s premier display manufacturers: 5Axis Solutions and AVIDWORX. The resulting products are like virtual salespeople that give customers the opportunity to touch and interact with Race Sport lighting products. According to National Sales Manager Brandon Kurth, these experiences satisfy the need that modern shoppers have to see and touch products in a way the Internet cannot match.

“People want to see the quality and difference in lighting products, and displays are the perfect way to give them hands-on information they can’t get online,” said Kurth.

Race Sport Display

The displays come in a variety of different setups and sizes. You can even work with Race Sport to create a display custom-tuned for your sales area. Race Sport understands that displays can be a big investment, but done correctly, they can also be a big payday. Race Sport’s got something for everyone, from dealers to retailers.

Turnkey Marketing Package
Along with an upgraded website and inventory management system, Race Sport is changing the way it markets to the industry in 2018, moving from a “chase” model to one of education and development. For example, the company will be attending all three KnowledgeFest shows this year to demonstrate best practices in the lighting segment.

This shift in strategy includes the type of support Race Sport wants to offer its retailers. In addition to displays, the company is offering reusable email blasts and social media posts; category-specific, ready-to-print sales flyers; training documents and videos; sell sheets; and more. Race Sport wants you to succeed!

Turnkey Marketing Instructions

Getting started is easy:

  1. Work with Race Sport’s in-house marketing experts to launch as an authorized dealer (authorized dealers show up in Google searches for lighting products).
  2. Choose a display and an opening mix of products that support your market.
  3. Let Race Sport work on your personalized mailer, social media, and website to tell the story.

Then, boom! You’re ready to rock.

Race Sport is committed to providing unequaled support and education to its resellers. Paired with six-days-a-week live technical support, you can’t lose with Race Sport: the brand professionals use!

Ready to buy? Need help with the install? To find your nearest Total Truck Centers affiliate, see our Store Locator. Or join the conversation at the Total Truck Centers Facebook page!

Though this is not a paid review, this content has been produced by The AAM Group in support of manufacturers with whom it has a business relationship.

PIAA: New G3 LED Bulbs Revolutionize Lighting

PIAA G3 Bulbs vs Halogen

The new line of G3 LED bulbs from PIAA brings a level of performance and quality not seen before on the automotive market. G3 LED bulbs use the new, higher-output Cree XP-L chips, which have a wider viewing angle than current performance LED bulbs. In addition, the LED chips sit on a thinner board, placing the light source more toward the center of the column to replicate the precise location of a standard halogen filament. This innovative combination allows G3 LEDs to increase intensity and provide continuous light distribution throughout the beam. A newer controller is equipped with pulse width modulation to prevent flickering or hyper flashing for most vehicles.

Features

  • Pulse width modulation eliminates flickering for most applications.
  • Adjustable beam to fine tune alignment for precise optical output.
  • Plug-and-play design comes with OE connectors for a quick and easy installation.
  • Powerful cooling capacity for maximum brightness throughout the bulb life.
  • Higher-output Cree XP-L LEDs with wider viewing angle and thinner circuit board.
  • 6,200K cool-white color to maximize output and contrast in dark environments.
  • Warranty: 5 years.

G3 Bulbs PIAA

Ready to buy? Need help with the install? To find your nearest Total Truck Centers affiliate, see our Store Locator. Or join the conversation at the Total Truck Centers Facebook page!

Though this is not a paid review, this content has been produced by The AAM Group in support of manufacturers with whom it has a business relationship.

In the Garage™ with Total Truck Centers™: Auto Ventshade Aeroskin II

Come inside the Total Truck Centers™ garage as we take you through the installation of some of today’s hottest truck accessories In this episode, we install the Aeroskin II from Auto Ventshade on a 2015 Ford F-150.

Parts used in this video:

Aeroskin II (436096)

Want to check out more about Auto Ventshade?
https://totaltruckcenters.com/manufacturer/avs

 

Ready to buy? Need help with the install? To find your nearest Total Truck Centers affiliate, see our Store Locator. Or join the conversation at the Total Truck Centers Facebook page!

Though this is not a paid review, this content has been produced by The AAM Group in support of manufacturers with whom it has a business relationship.

Bestop: Trektop NX Plus Soft Top for Jeep Wrangler JK

The Trektop NX Plus soft top from Bestop provides a tight, clean fabric look for your two- or four-door Jeep. Its versatile design allows you to run it as a fully enclosed, all-season soft top or to remove the sides and rear window for use as an open-air bikini. Zipperless technology offers an improved fit and easier installation, while the tailgate bar and clips facilitate hassle-free tailgate use. Convenient zippered pockets on both the driver and passenger sides let riders store small gear on the go.

Available in premium Black Twill or original OE-style Black Diamond Sailcloth.

Features

  • Use as a fully enclosed soft top or remove the sides/rear window and enjoy it as a bikini.
  • Sunrider design allows the top to open from inside the vehicle.
  • Improved Fabric Install and Tensioning (FIT) system on 4-door models.
  • Patented zipperless technology and proven zippers allow for easy configuration changes.
  • Works with all factory half and full steel doors as well as Bestop door kits (sold separately).
  • Available in super premium Black Twill or original, factory-style Black Diamond Sailcloth.
  • Warranty: lifetime limited.

Bestop Trektop NX Plus Soft Top for Jeep Wrangler

Ready to buy? Need help with the install? To find your nearest Total Truck Centers affiliate, see our Store Locator. Or join the conversation at the Total Truck Centers Facebook page!

Though this is not a paid review, this content has been produced by The AAM Group in support of manufacturers with whom it has a business relationship.

WESTiN Automotive: HDX Drop Wheel-to-Wheel Nerf Bars

HDX drop wheel-to-wheel nerf bars from WESTiN Automotive offer superior traction thanks to over 2” more of toe/heel step area than the competition, while their longer length offers superior access for drivers and passengers alike. These one-piece steel bars are finished off with a notched bar design, textured black powdercoat, and third step location for enhanced bed access.

Includes a mount kit for specific applications. Steps require no installation: just bolt on and go!

Features

  • Wheel-to-wheel length step bars.
  • One-piece steel construction with black powder-coated finish.
  • Fits tight to rocker panel for a solid, rugged look.
  • Third step allows easy bed access (customized for each application).
  • More than 2” additional toe/heel step area than competing products.
  • Bolt-on installation—no drilling.
  • Warranty: 3 years.

WESTiN Automotive HDX Drop Wheel to Wheel Nerf Bars

Ready to buy? Need help with the install? To find your nearest Total Truck Centers affiliate, see our Store Locator. Or join the conversation at the Total Truck Centers Facebook page!

Though this is not a paid review, this content has been produced by The AAM Group in support of manufacturers with whom it has a business relationship.

Vision X (9911649): Duralux Mini M4M Compact Driving/Fog Light

If you need a powerful driving/fog light to fit but have limited space, the Duralux Mini M4M from Vision X is your answer. With its sleek 2.75” housing and four 5-watt LEDs, the Duralux Mini is one of the brightest, most compact lights in its class.

The 9911649 emits a combination beam with 10° and 25° optics for powerful center lighting and a smooth flood illumination. It draws only 1.67 amps, making it an efficient option for ATV/UTV applications where low power consumption is important.

From fog lights to roof racks and reverse lighting, the Duralux Mini can be placed almost anywhere. Also available in a two-light kit (9911656).

Features

  • Driving/fog light.
  • 2,115 lumens from 2.75” housing.
  • Draws only 1.65 amps.
  • Compact footprint for universal applications.
  • Warranty: extended.

Vision X Duralux Mini M4M LED Light

Ready to buy? Need help with the install? To find your nearest Total Truck Centers affiliate, see our Store Locator. Or join the conversation at the Total Truck Centers Facebook page!

Though this is not a paid review, this content has been produced by The AAM Group in support of manufacturers with whom it has a business relationship.

ARIES (2156001): TrailCrusher Front Bumper for Jeep TJ

TrailCrusher front bumpers for Jeep TJ from ARIES offer all of the winch functionality you could want to conquer the trail. They boast a winch-and-shackle rating of 9.500 lb.; high-strength, one-piece, all-steel construction; standard mounting locations to fit most types of winches (winch not included); and welded shackle mounts built to accept any shackle with a 7/8” diameter pin—perfect for ropes, chains, cables, and tow straps.

Custom-fit TrailCrusher bumpers go on with no drilling and are protected by a durable black carbide powdercoat with rust-resistant E-coat.

Includes all necessary hardware and 3/8” brackets.

Features

  • Front bumper for Jeep TJ.
  • 9,500 lb. winch-and-shackle rating.
  • Mounting platform accepts most types of winches.
  • Welded shackle mounts and 1/4” thick sleeves.
  • Shackle mounts accept pins up to 7/8” (ARIES 2166071 recommended).
  • No-drill install on factory mounting points (no pump relocation required).
  • One-piece construction with 3/16” thick steel plates.
  • Narrow width and high ground clearance for improved off-road performance.
  • Durable carbide black powdercoat with rust-resistant E-coat finish.
  • Center round cutouts accept OE bumper lights.
  • Includes mounting hardware and 3/8” thick brackets.
  • Warranty: 3 years on finish and 5 years against defects.

ARIES TrailCrusher Front Bumper for Jeep TJ 2156001

Ready to buy? Need help with the install? To find your nearest Total Truck Centers affiliate, see our Store Locator. Or join the conversation at the Total Truck Centers Facebook page!

Though this is not a paid review, this content has been produced by The AAM Group in support of manufacturers with whom it has a business relationship.

ARIES: Get a $25 Prepaid Card on Switchback Headache Rack Purchases

Via mail-in form. Offer valid January 1 to February 28, 2018. Click image for printable form and complete details!

 

ARIES 25 Prepaid Card on Switchback Headache Rack

Ready to buy? Need help with the install? To find your nearest Total Truck Centers affiliate, see our Store Locator. Or join the conversation at the Total Truck Centers Facebook page!

Though this is not a paid review, this content has been produced by The AAM Group in support of manufacturers with whom it has a business relationship.

Renegade III: OMIX-ADA

For the third consecutive year, The AAM Group™ and Total Truck Centers™ are sending a custom build to SEMA. This year is the Renegade III: a 1974 Jeep CJ-5 that we’ve taken to the ground and reconstructed with all of the enhancements we would love to have seen back in in the seventies.

The build was conceived, designed, and managed by AAM Program Sales Manager Greg Griffith, with help from Atomic City 4×4 in Oak Ridge, Tennessee, and Man Cave Designs. It was made possible thanks to the support of our many valued Total Truck Centers™ vendor partners.

In this video, we take a look at the following products from OMIX-ADA:

Parts used in this video:

Steel Body Kit; 72-75 Jeep CJ5 (12001.13)

Back Up Lamp Assembly; 45-75 Willys/CJ (12406.01)

Power Brake Booster; 82086 Jeep CJ Models (16718.01)

Power Brake Booster Bracket; 76-86 Jeep CJ Models (16721.1)

4 Piece Replacement Flare Kit; 55-86 Jeep CJ Models (11601.01)

Wheel Spacers, 1.5 Inch, 5×5.5 (15201.09)

 

Ready to buy? Need help with the install? To find your nearest Total Truck Centers affiliate, see our Store Locator. Or join the conversation at the Total Truck Centers Facebook page!

Though this is not a paid review, this content has been produced by The AAM Group in support of manufacturers with whom it has a business relationship.

Renegade III: Rancho Suspension

For the third consecutive year, The AAM Group™ and Total Truck Centers™ are sending a custom build to SEMA. This year is the Renegade III: a 1974 Jeep CJ-5 that we’ve taken to the ground and reconstructed with all of the enhancements we would love to have seen back in in the seventies.

The build was conceived, designed, and managed by AAM Program Sales Manager Greg Griffith, with help from Atomic City 4×4 in Oak Ridge, Tennessee, and Man Cave Designs. It was made possible thanks to the support of our many valued Total Truck Centers™ vendor partners.

In this video, we take a look at the following products from Rancho Suspension:

Parts used in this video:

Leaf Springs (RS44062, RS44162)

U-Bolt Kits (RS713, RS712)

RS7000MT Shock Absorbers (RS7113, RS7119)

Dana 30 Differential Cover (RS6218)

Dana 44 Differential Cover (RS6209)

Ready to buy? Need help with the install? To find your nearest Total Truck Centers affiliate, see our Store Locator. Or join the conversation at the Total Truck Centers Facebook page!

Though this is not a paid review, this content has been produced by The AAM Group in support of manufacturers with whom it has a business relationship.